Qualitative research is an approach used to gain an in-depth understanding of a social setting or phenomenon. It allows you to 1) explore a phenomenon or context of which little is known, 2) gain a detailed understanding of an issue, program, product, place, culture, etc. 3) discover people’s underlying perceptions, feelings, motivations, and values that can influence behavior, 4) provide deeper context and meaning for quantitative results, and 5) provide information and context for further quantitative research. Our consultants understand that all research phases are interconnected and should align properly with a study’s research questions or goals, and are skilled in designing and implementing high-quality research, without forgetting about real-world feasibility or the elements of rigor required.
QUALITATIVE RESEARCH PLANNING |
QUALITATIVE RESEARCH DESIGN |
QUALITATIVE DATA COLLECTION |
QUALITATIVE DATA ANALYSIS |
QUALITATIVE DATA INSIGHT |
Identify reasons for the research and resources needed for the project. |
Ensuring that a research project aligns with theory, aim, and/or methods. |
Procedures and types of data needed to complete the research. |
Process of examining data for a clear understanding on how it addresses research goals. |
Presenting research results. |
Research Questions, Aims, GoalsWe can help you design sound research questions or clearly define your research aims and goals to focus your study and create a strong foundation for your research. |
Arts-based/Arts-informed We can help you understand how to analyze and interpret data from the arts. |
The ArtsWe can help you understand how to prepare and collect data from the arts. |
Coding & Analytic Memos |
Conference Presentations |
FeasibilityWe can help you think through important aspects of your research to make sure your study is possible. |
Case Studies We can help you define the boundaries of your case and produce an in-depth exploration of your subject. |
Interviews & Focus GroupsWe can help you understand how to prepare and collect data from the arts. |
Content Analysis |
Dissertation/ Thesis Defense |
Delphi Method We can help you gain a reliable consensus from experts on a topic. |
Journaling We can help you decide if journaling should be used in your project and how to implement it. |
Data Visualizations |
Evidence-based |
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Cultural ContextWe can help you plan your international study so that collaborations are effective and logistics run smoothly. |
Ethnography We can help you design a study that yields an in-depth understanding of a culture or sub-culture. |
ObservationsWe can help you decide if journaling should be used in your project and how to implement it. |
Discourse Analysis |
Executive Summaries |
Coaching & TrainingWe can provide you with mentoring and training through various aspects of the research process. |
Generic Design We can help you determine if a generic approach or a traditional qualitative design is appropriate for your study. |
Field NotesWe can help you decide if journaling should be used in your project and how to implement it. |
Grounded Theory We can help you understand how to analyze your data when you need to develop a theory or refine an existing theory. |
Publications: Articles, Books, Op-ed |
Grounded Theory |
RecruitmentWe can help you determine the best recruitment techniques for your study. |
Longitudinal Analysis |
Technical Editing/Polish |
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Narrative ResearchWe can help you understand how to analyze your data when you need to develop a theory or refine an existing theory. |
SamplingWe can help you determine the best recruitment techniques for your study. |
QDAS: Atlas.ti, Dedoose, NVivo, MAXQDA |
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Participatory Action Research We can help you understand how to analyze your data when you need to develop a theory or refine an existing theory. |
Secondary DataWe can help you determine whether using secondary data is right for your project. |
Thematic Analysis |
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Phenomenology We can help you utilize research to understand the shared experiences of a group of people around a phenomenon. |
Social MediaWe can help you determine whether using secondary data is right for your project. |
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Qualitative SurveysWe can help you design open-ended survey questions that align with your study’s goals. |
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Our team of consultants:
Our services can support your designs relating to:
Our values of partnership and empowerment come through in every working relationship. As your partner, we are motivated by your research; this means your goals are our goals, and when you win, we win.