Qualitative Research Designs

After you have defined your research questions, aims, or goals, the next step is to identify your research design. Your research questions or goals inform the type of research design that you will use. There are some research designs that are informed by a particular field of study and expanded to other settings and disciplines. Other research designs are informed by theory.

Grounded Theory

remote-online-working-research-design-102 What is it? Grounded theory is a process of analyzing data to understand a topic to eventually develop a theory or refine an existing theory. It usually involves continuously comparing data that are typically gathered through interviews until the information gathered seems to convey the same information. It involves an analysis process that consists of several cycles of coding until patterns lead to central themes that inform the components of a theory. Similar to other traditional qualitative research designs, researchers in a grounded theory study are informed by the data analyzed and not by applying one’s own preconceived thoughts onto the data. 

When should you use grounded theory?

  • To develop a theory
  • To modify an existing theory

A theory is a set of ideas that explains an issue or helps us make sense of the world. For a theory to be established or modified, you need to take the steps to ensure that your theory is credible. As research consultants, we can help you with your grounded theory project to help you plan, collect data, and present a theory that is backed by the data that you collected.

How can we help you?
  • Learn how to manage data collection and analysis in a grounded theory study
  • Sounding board for when you have researched theoretical saturation
  • Provide feedback on reaching data saturation

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Articles and White Papers About Grounded Theory

5 Ways to Use Technology to Improve Grounded Theory Applications

Introduction In contemporary qualitative research, technology offers significant advantages in refining and enhancing grounded theory methodologies. Grounded theory, as developed by Barney Glaser and Anselm Strauss (1967), involves creating theories that emerge directly from data. Integrating technological tools into this process can streamline data management, enhance analysis, and foster more...

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Applying Grounded Theory in Qualitative Research: 5 Practical Tips and Techniques

Introduction Applying grounded theory in qualitative research involves a nuanced and systematic approach to developing theories from data. Grounded theory, initially proposed by Barney Glaser and Anselm Strauss (1967), is designed to build theories from the ground up rather than testing pre-existing theories. To effectively apply grounded theory, researchers must...

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Five Best Practices for Applying Grounded Theory in Medical Health Research

Introduction Applying grounded theory in medical health research involves a systematic approach to developing theories based on empirical data. Grounded theory, a qualitative research methodology introduced by Barney Glaser and Anselm Strauss in the 1960s, is instrumental in exploring complex phenomena by building theories that are grounded in data rather...

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FAQ About Grounded Theory

There are different forms of ethnographic research designs. Some forms are discipline-specific, e.g. feminist ethnographies, realist ethnography. Some ethnographic projects are informed by the types of settings for the immersion and collection of data, e.g. medical ethnography, business ethnography.

A generic design does not directly align with a specific qualitative research design. If your research contains methods from more than two designs. It could be defined as generic. For example, you want to focus on shared experiences (Grounded Theory) of experts in higher education (Delphi) as a participant-observer in an institution for an academic year (ethnography); this will be considered a generical qualitative design.

The number of participants for grounded theory varies. It is suggested to have no less than 20 participants. However, data saturation is more important than the number of participants.

Qualitative research is not widely accepted as evidenced-based. This is due to the ongoing expectation that evidence-based information need to include statistical analysis, such as clinical trials. Qualitative data has been used in evidenced-based research, but it is not the main source of information for clinical practice.

The audience of your qualitative research will help you to know if it is acceptable for you to use terms and phrases that are in your discipline or align with qualitative research. Using examples of similar writing could help you make that decision and get clarification from the editor or institution to which you are writing.

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